Jaime erna

However, more contemporary research found within-country heterogeneity of values/behaviors is substantial and growing exponentially across today’s twenty-first century businessworld. This approach has been represented more recently in Ronen and Shenkar’s (2013) 11 clusters of country cultures.

Since the days of Hofstede (1980), cross-cultural comparisons of countries based on societal-level work values have been a norm.